At Red Lion Hotels we value your loyalty and are committed to
insight into our practices relating to the security and usage of
your data. As you read this policy, know that your concerns are our
concerns and we will always treat your data with the utmost care
We understand that your privacy is important. This Privacy
Policy identifies the types of information we collect, how we use
your information, and what options you have regarding these
Information We Collect
We collect personal information through our website in order to
provide you with the service and accommodations you need. By
interacting with our website and submitting your information you
consent to our collection and use of such data. We collect personal
- you inquire about our services;
- you make a reservation;
- you complete a transaction at one of our hotels;
- you utilize our banquet facilities;
- you become a Red Lion R&R Loyalty Program Member; and
- you apply for a position at our company.
The types of personal information we collect may include your
name; company name; financial information; home, business or
billing address; home, business, or mobile phone number; fax
number; email address; birth date; usernames and passwords; and
information designed to recover a lost password.
We also use various technologies to collect and analyze
information about your activity on our website, including
"cookies." A cookie is a small text file that is stored on your
computer and saves information about your activity on the website.
In some instances personal information (such as your email address)
may be embedded in a cookie when you visit our site. You may choose
to disable cookies in your browser, but please note that doing so
may affect your ability to properly interact with our website.
We also partner with third party companies to display
advertisements for Red Lion Hotels while you are browsing other
technologies to gather information about your browsing history and
place browser based advertisements for Red Lion Hotels on other
websites you visit.
How We Use the Information
In order to maintain a high level of customer service, we may
use your personal information to:
- provide you with products and services that you request (e.g.
to complete a reservation);
- process your financial information to complete a purchase;
- communicate with you about your Red Lion R&R Loyalty
- send you announcements, program updates, and special offers and
promotions for our products and services or third party products
- improve our services and website content via market research,
such as customer feedback surveys;
- respond to an employment request; and to
- improve your overall Red Lion experience.
At any time you may opt-out of receiving communications from us
via the links provided in each email or survey, by calling our
customer service center, by requesting removal at our hotels, and
through your Red Lion R&R Loyalty Program Member account
settings on our website. Each opt out request is recorded and
Third Party Access to Personal Information
We do not sell or rent your personal information to third
parties and our business partners do not have direct access to your
personal information. However, we do partner with a third party
company that sends communications on behalf of Red Lion Hotels.
Based on your preferences, we may share your personal information
(such as your email address) with this company in order to
facilitate our communications with you.
Storage and Security
In most cases, the information you provide is stored in a
centralized database. We have security measures in place to
minimize the loss, misuse and alteration of the personal
information under our control.
Credit card account numbers provided through our website are not
stored anywhere within our systems.
Links to Third Party Websites
Our website may contain links to third party websites. These
links are provided for your use and we are not responsible for the
privacy practices or the content of such third party websites.
We do not sell products or services for purchase by minors
(defined as individuals under the age of 17). Moreover, except
where required by law, we do not knowingly collect personal
information from minors. If you believe a minor has submitted
personal information through our website, please contact us so we
may remove their information from our database and email marketing
Red Lion Hotels
201 West North River Drive
Spokane, WA 99201